The Company
What started in 2003 as a small, 2-truck, home-grown fleet management company has evolved into a world-class group of companies with impact and a footprint in the complete value chain of fleet services. With an extensive fleet of vehicles managed and heavy investment in technology, people and relationships has seen our offering expand into complementary services like car rental, tracking and monitoring, tourism and automotive sales.
Afrirent Holdings was founded in 2017 as the investment company that houses our ever-expanding pride of businesses in the fleet management services and complementary industries.
Afrirent Holdings’ core function is to explore and investigate expansion and growth strategies whilst ensuring that the operating entities not stray from our core competencies and values of valour, wisdom, family and an international standard of professionalism.
The People
Senzo and Thenjiwe are passionate about their people – the people they refer to as “our family”, the people whose commitment, dedication and professionalism they describe as the driving force behind the success of Afrirent.
INVESTMENT & GROWTH STRATEGY
Our growth strategy is based on building on our core competencies and expanding our experience to complementary industries.
Afrirent Holdings is actively developing an organisation that adds value to every node and contact point of the fleet management value chain and expanding into complementary industries reliant on this full fleet management offering.
Afrirent Holdings’ companies are involved in Energy Management, Fleet Management, Tourism and Leisure, Trailer Repair and Refurbishment, Private Equity, Transport & Logistics, Private Public Partnerships, Property & Retail Development.
The various companies of the group operate independent of each other but pull together for synergies when required. Afrirent Holdings’ strategy is to create centers of excellence in each operating company.
The Head Office is led by the CEO Senzo Tsabedze and handles all strategic and partner relationships, strategic sales and business development, stakeholder and support management of the various companies.
Social Investment Initiative - Tsabedze Foundation
Afrirent Holdings manages its own Social Investment initiative known as the Tsabedze Foundation. The Foundation was started in May 2020 to help previously disadvantaged individuals as well as those in dire need of essential social and educational services.
Founded on the principles of caring and Ubuntu the foundation funds amongst other things food, clothing, and medicine to the neediest in South Africa. Tsabedze Foundation strives to both uplift the belief people have in themselves that “anything in life is possible as long as you believe in yourself”, but also to restore the dignity they once had or wish to have in future as a result.